The program, held at Ninh Kieu Wharf, TP Can Tho on 30/5, marked the first stop in this year's livestream series. The venue, rich in Mekong Delta riverine culture, created a welcoming and lively atmosphere. In addition to those present, thousands of viewers following the livestream also experienced the event's ambiance through images and activities broadcast live.

Farmers participate in a gameshow. Photo: Ca Mau Fertilizer

According to a representative from the organizing committee, after years of accompanying farmers, Ca Mau Fertilizer continues to innovate its program format by bringing livestream activities from the online space to real-life locations. Under the theme "Golden Boat, Big Wins", the program kicked off with many interactive activities for attendees, such as "Catching Golden Grains – Welcoming the New Season" and "Golden Harvest Puzzle". From watching on screen, farmers had the opportunity to directly participate in challenges, interact, and receive many gifts from the organizers.

The program also announced the first winners of 15 first prizes and 15 second prizes, representing one-third of the "Golden Harvest, Big Wins 2026" prize distribution journey. According to the plan, 45 Honda motorbikes and 45 one-tael 99,99 gold rings will be awarded to lucky customers across three livestream sessions throughout the program.

During the livestream, lucky prizes, including 0,5 tael gold rings, were handed directly to farmers. Photo: Ca Mau Fertilizer

At the event, Dang Huu Thang, Deputy Marketing Director of PetroVietnam Ca Mau Fertilizer Joint Stock Company (PVCFC), stated that "Golden Harvest, Big Wins 2026" has reached its fifth year and continues to receive strong participation from farmers. According to Thang, organizing the livestream directly in local communities makes the program more accessible, allowing residents to participate and witness the prize-giving moments. This also serves as an opportunity for the company to gather practical feedback from users to further improve products in the future.

The vibrant atmosphere at Ninh Kieu Wharf quickly spread to many localities via online platforms. Throughout the broadcast, viewers constantly interacted, answered questions, and sent encouragement to the competing teams. Even without being physically present, many followed each competition closely, eagerly awaiting the prize draw results as if they were participating in the festival themselves.

An overview of the livestream event at Ninh Kieu Wharf. Photo: Ca Mau Fertilizer

Nguyen Thuy Loan from Can Tho, one of the program participants, expressed her excitement about meeting and interacting with other farmers. She noted that the lively atmosphere of the games and the gifts received created a memorable festival day. Many attendees also shared their joy in interacting with guests and gaining opportunities to exchange production experiences.

The strong connection between the program and farmers is also evident through the support of the dealer network. Nguyen Anh Phuong, a Vinh Phat dealer in Can Tho, mentioned that despite being in the peak season, he took time to attend the event with his customers. According to Phuong, the joy of the farmers motivates dealers to continue supporting the program.

Beyond interactive activities, "Golden Harvest, Big Wins 2026" continues to record more winning stories from across the country. In Quang Ngai, Le Thi Nhi received news of winning a one-tael 99,99 gold ring while tending her coffee garden. She stated that her family has used NPK Ca Mau products for many years and regularly participates in the program by scanning codes on product packaging; previously, she also won 13 phone top-up cards.

Meanwhile, Le Van Hieu in An Giang became one of the lucky customers to win a Honda motorbike. According to his sharing, the joy came not only from the prize but also from renewed motivation in his production work. Such stories continue to spread the program's appeal to the farming community nationwide.

Hoang Dan

After its first stop in Can Tho, the "Golden Harvest, Big Wins 2026" journey will continue to reach farmers across the country through subsequent livestream sessions. Prizes will find their owners in two livestream events scheduled for 30/9/2026 and 9/3/2027. Farmers can follow updates on the Ca Mau Fertilizer website and fanpage.