A "recession" in romance is underway. A recent ZipHealth survey reveals that 26% of Americans admit that financial stress is hindering their sex lives.

Economic instability isn't just confined to bank statements; it's infiltrated the bedroom. Financial pressures are reshaping how Americans date, fall in love, and maintain relationships.

According to the Hud Housing Network, 73% of renters face a cost burden, with nearly half allocating over 50% of their income to rent, leaving little for romantic dinners or flowers. More than half of Americans (53%) report that the lack of affordable dates is impacting their sex lives.

Over 25% of Americans are hesitant to engage in sexual activity due to financial stress. Illustration: Shutterstock

Meanwhile, one in two renters delays breaking up with their partner due to the inability to afford moving out. The concept of "staying together for the kids" seems outdated. In 2025, many couples stay together for financial reasons, tied by rent and shared accounts.

The data is clear: those facing financial hardship tend to have less sex and are less satisfied with their relationships. Conversely, those who are financially secure have twice as fulfilling sex lives, 2.6 times more frequent sexual activity, and report feeling six times more secure in their relationships.

Remarkably, almost one-fourth of young adults admit to avoiding dating altogether due to financial uncertainty.

According to researchers, financial concerns aren't just shaping the future; they're also "hijacking" the emotional lives of many. Stress now stems from overdue bills rather than sexual attraction.

So, if your love life feels stagnant, the culprit might not be your partner, but the economy. Love may be free, but in 2025, sex comes at a price.

Minh Phuong (According to NyPost)