After several months of selling t-shirts online, Tuan Anh had to quit, realizing "opening a shop is easy, but finding customers is now very difficult".
TikTok Beauty Fest 2025 attracted more than 20 brands, spreading a positive spirit of beauty and healthcare, and helping partners develop strategies to reach users.
The gross merchandise value (GMV) of four platforms, Shopee, Lazada, TikTok Shop, and Tiki, in Vietnam reached 16 billion USD last year, according to Momentum Works.
