Celebrating the milestone of 2,222 pharmacies nationwide, Long Chau initiated and signed the "Transparency Alliance" on 14/7-15/7. The event saw participation from numerous domestic and international businesses, including: VE Pharma Vietnam - distributor of Vitabiotics (UK), Nature's Way, Brauer (Australia), Nutrimax (Indonesia), Fixderma (US), Hiroki, Transino (Japan), Kamizol, Tue Linh, Thai Minh, Nutrinest, Livespo, Cospharm, Picare, Thien Minh, Davimin - Vitamins For Life (US), Tri Khang - distributing products from Italy, Gold Pharma - Omexxel (US), Vinh Phuc medical equipment, and DiZiGone (Vietnam).
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Signing ceremony between representatives of Long Chau and Vitamins For Life (US, left), and Vitabiotics (UK, right). Photo: Long Chau |
Signing ceremony between representatives of Long Chau and Vitamins For Life (US, left), and Vitabiotics (UK, right). Photo: Long Chau
Long Chau believes this collaborative effort signifies a positive shift in the pharmaceutical and healthcare sectors. It marks considerable progress in establishing product standards, elevating quality, and promoting independent verification and traceability of origins.
The alliance partners will promote shared commitments, aiming to create a transparent business environment where people can confidently access genuine healthcare products with verifiable origins and quality assurance.
The pharmacy chain is also collaborating with the National Institute for Food Control (Ministry of Health) for "dual-checking," ensuring the quality of functional foods and micronutrient supplements across its system. Previously, Long Chau partnered with the Institute of Advanced Technology (Vietnam Academy of Science and Technology) to promote research and application of medicinal technology and develop various healthcare product lines.
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Representatives of Nature's Way (Australia) with Long Chau pharmacy. Photo: Long Chau |
Representatives of Nature's Way (Australia) with Long Chau pharmacy. Photo: Long Chau
A Long Chau representative explained, "A transparent market is the foundation for a strong community. When businesses join forces, their combined values contribute to combating counterfeit products and protecting consumers." With 2,222 pharmacies nationwide, over 18,000 pharmacists, and the support of 28 million people - equivalent to one-third of Vietnam's population - Long Chau emphasizes its leading role in community healthcare.
"We express our gratitude to our partners who have consistently placed their trust in us and collaborated with us to create practical values, contributing to ensuring public access to reliable healthcare products and services," the representative added.
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Long Chau in strategic partnership with representatives of Livespo (left) and Brauer - an Australian healthcare brand (right). Photo: Long Chau |
Long Chau in strategic partnership with representatives of Livespo (left) and Brauer - an Australian healthcare brand (right). Photo: Long Chau
Since April, Long Chau has also launched the "Transparent Origin - For a Healthy Vietnam" campaign. The company discloses product information on receipts, enabling consumers to verify products and related documents at pharmacies, on the website, or through the app.
A Long Chau representative further stated, "The connection between businesses, manufacturers, and leading inspection agencies contributes to the foundation of a sustainable community healthcare ecosystem, where consumer rights are protected by clear and consistent standards."
Dong Ve
