A representative from Honda Vietnam announced the company is organizing a program to support users in upgrading their vehicles through a "trade-in" initiative available at Honda Vietnam authorized sales and service dealerships (HEADs) nationwide.

Technicians from Honda inspect a vehicle at an event. Photo: HVN

As part of this program's expansion, the Japanese company is organizing a series of events in industrial parks across the country to reach users looking to upgrade to new motorcycles. The first event will take place at Thanh Thanh Cong Industrial Park in Tay Ninh province, organized in coordination with the provincial labor federation.

At these events, the company implements the trade-in program, offering free 10-step vehicle inspections performed by its technicians. After inspection and valuation, HEADs will purchase the old motorcycles and offer preferential prices for new ones. A company representative stated, "All old motorcycles collected at the events will undergo standard inspection, repair, and maintenance. Afterward, HEADs will resell them directly or through reputable local sales channels."

Company staff advise attendees on motorcycle models at the event. Photo: HVN

Participants at these events will receive discounts of up to 1,5 million dong for scooter and Winner models, or 1 million dong for manual motorcycles, ICON e: electric bikes, and various gifts. The events also feature experience activities, test rides, safe driving training, genuine accessory showcases, and lucky draws.

Attendees experience Honda electric motorcycle models. Photo: HVN

A company representative stated that these events offer users an opportunity to transition from older models to the company's Euro 3 emission standard vehicles. The representative added, "Through the 'Enduring Companionship - Worry-Free Savings' trade-in event series, Honda Vietnam reaffirms its commitment to supporting consumers in optimizing usage costs and enhancing their travel experience."

Quang Anh