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Tuesday, 9/9/2025 | 08:03 GMT+7

Tupperware returns to the Vietnamese market

The premium plastic container brand, Tupperware, has returned to Vietnam through Brand Partner Co., Ltd., meeting the demand for safe and convenient household products.

Party Products LLC's acquisition of Tupperware in 9/2024 marked a new chapter for the globally renowned housewares brand. With a modern and sustainable development strategy, Party Products LLC has brought Tupperware back to Vietnam through distributor Brand Partner Co., Ltd. Party Products LLC announced this partnership on 16/5.

With over 15 years of experience and a nationwide multi-channel distribution system, Brand Partner Co., Ltd. has brought world-renowned European brands like Fissler, Braun, OralB, BergHOFF, and Nachtmann closer to Vietnamese consumers. Now, authentic Tupperware products will reach customers through a network of authorized stores bearing the HomeNo1 x Tupperware certified logo, a transparent website, clear warranty policies, and genuine replacement parts.

Tupperware products on the shelves of a store in Vietnam. Photo: Tupperware Vietnam

Tupperware products on the shelves of a store in Vietnam. Photo: Tupperware Vietnam

With nearly 80 years of establishment and development, Tupperware is a leading name in premium food storage, present in the kitchens of millions of families worldwide. Tupperware's success stems from its philosophy of "safety, convenience, and sustainability," along with advanced technology and materials: manufactured from safe virgin plastic, applying airtight, leakproof, and odor-proof technology to preserve flavor and nutrients, combined with an intelligent design that ensures food hygiene and optimizes the user experience.

To mark its return to Vietnam, Tupperware has also launched new products like the Big-T Tumbler - a premium water bottle with a youthful design, in line with the "always carry water" trend among young people. The brand is also offering significant promotions, with discounts of up to 50% on some products at authorized stores. Brand Partner Co., Ltd. revealed that the brand will soon release a product line specifically designed for the Vietnamese market, based on the habits and needs of local consumers.

The Big-T Tumbler is designed to be modern and convenient for all journeys. Photo: Tupperware

The Big-T Tumbler is designed to be modern and convenient for all journeys. Photo: Tupperware

Tupperware products were once recognized by Guinness as "one of the 4 greatest inventions of the 20th century." The brand has received over 300 awards for innovative design and has frequently appeared among the world's most admired brands, with numerous awards for creativity and quality. The brand affirms its identity through its proprietary airtight, leakproof, and odor-proof SEALS technology and "12 points of pride," including internationally certified plastic materials, modern and safe colors, durability, and a commitment to reducing single-use plastic to protect the environment.

Tupperware products are trusted in over 80 countries. Photo: Tupperware

Tupperware products are trusted in over 80 countries. Photo: Tupperware

While Tupperware previously focused primarily on food storage solutions, the brand has now repositioned itself as a "companion for a modern lifestyle." Accordingly, Tupperware products offer convenience, tidiness, and sustainability for everyone from homemakers who love simplicity to young people who prefer a minimalist and stylish lifestyle. The brand's products pursue intelligent and versatile design, along with high-quality materials that help keep food fresh, protect health, and reduce waste. According to the brand, each Tupperware product contributes to a modern and sophisticated lifestyle, whether it's in the kitchen or accompanying users to school, work, the gym, or weekend picnics.

Tupperware accompanies consumers when they go out. Photo: Tupperware

Tupperware accompanies consumers when they go out. Photo: Tupperware

Beyond functionality, Tupperware also inspires a green lifestyle, reducing single-use plastic, and contributing to environmental protection. A brand representative emphasized that Tupperware's return to Vietnam not only brings high-quality household products but also affirms its commitment to accompanying consumers with flexibility, convenience, sustainability, and a stylish and responsible lifestyle.

Diep Chi

Authentic Tupperware has officially returned to Vietnam, distributed by Brand Partner Co., Ltd. through a system of authorized dealers and its website.

With safe virgin plastic materials, proprietary airtight technology, and modern design, Tupperware offers sustainable and stylish household solutions.

Learn more about authentic Tupperware products at authorized stores and on the website.

By VnExpress: https://vnexpress.net/thuong-hieu-tupperware-tro-lai-thi-truong-viet-nam-4935554.html
Tags: Big-T Tumbler housewares virgin plastic Brand Partner Co. Ltd. Tupperware premium water bottle

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