On the morning of 3/10, Vincom Plaza Long Bien in Hanoi buzzed with thousands of young athletes and their parents attending the Kids Run. Children tackled either the 1,5 km or 3 km distances, spurred on by cheers from family, friends, and running enthusiasts.

The race attracted thousands of young runners. Photo: Techcom Life

A highlight of the event was the "Run of Dreams" costume contest. Many children appeared in superhero costumes, fairy tale characters, or dressed as their favorite professions. These vibrant outfits added a festive atmosphere to the race, allowing children to express their individuality and aspirations.

For many young athletes, Kids Run marked their first large-scale race. Despite initial nerves before the start, they quickly found excitement running alongside friends and receiving cheers along the route.

"I was a little nervous at first, but running with my friends and hearing everyone cheer made me very happy. I want to run again next year and be even faster," a 9-year-old athlete shared after crossing the finish line.

A young runner in a princess costume. Photo: Techcom Life

Beyond the two race distances, Kids Run also offered various experiential activities for children and families. At the Techcom Life zone, parents and children engaged in interactive games, explored technology, had their names printed on running shirts, and took souvenir photos. These activities aimed to encourage physical activity and provide opportunities for parents to bond with their children.

Young runners experience side activities at the event. Photo: Techcom Life

Many families dedicated time to training before the event, viewing Kids Run as a chance to foster active habits together. Nguyen The Minh from Hanoi noted that achievement was not the primary goal; instead, he valued his child's experience of independently completing a challenge.

"Over the past few weeks, our entire family trained with our child. Today, seeing them confidently complete the distance and excitedly recount their experience, I believe it's an invaluable memory for their childhood," Minh shared.

Young athletes receive completion medals, capturing memorable moments with their families. Photo: Techcom Life

A Techcom Life representative stated that their involvement in Kids Run aligns with their mission to promote a healthy, proactive lifestyle within the community. Through community sports initiatives, the company seeks to empower children to enhance their health, build confidence, and develop a resilient spirit, all while strengthening family bonds.

Mukesh Pilania, General Director of Techcom Life, emphasized that every opportunity enabling children to be more active, confident, and resilient represents an investment in Vietnam's future.

"For us, this is more than just a children's race; it's an opportunity to help them build essential foundations for growth, pursue their dreams, and contribute positively to society. Through Kids Run, we are progressively realizing our 'Song Tron' (Live Fully) philosophy and 'Empowering Future Autonomy' vision, by supporting the younger generation from their earliest steps," he stated.

Kids Run is an integral part of the 5th Techcombank Hanoi International Marathon, organized under the guidance of the Hanoi People's Committee (HPC) with the inspiring message, "One step. A million strides." Alongside adult competitive distances, this children's race expands the athletic arena for families, encouraging early engagement with running.

Minh Ngoc

Techcom Life Joint Stock Company (Techcom Life), a member of the Techcombank ecosystem, was founded with the vision: "Reinventing the insurance industry, Empowering future autonomy."

Leveraging technology, data, and an AI-first approach, Techcom Life develops modern, transparent, customer-centric life insurance solutions. These solutions empower Vietnamese individuals to proactively protect their health, build strong financial foundations, and prepare for the future.

After one year of operation, Techcom Life has received recognition from The Asian Banker and Insurance Asia across categories for products, technology initiatives, and overall life insurance business performance.