Many air conditioner brands view after-sales service as a way to enhance the customer experience, demonstrate commitment to quality, and foster stronger customer-brand relationships.
Cooling is no longer the top priority, with many consumers focusing on air purification technology and energy savings when choosing an air conditioner.
Many families install covers or tarpaulins over their air conditioner condenser units to protect them from the elements, but experts say this is a mistake that can damage the equipment.