The showroom displays materials in an experiential model.
The brand's first flagship store is located at 41 Duong 56, Binh Trung Ward, Thu Duc City. The multi-level space is designed for an experiential journey, including tile and bathroom fixture displays and an event area. The ground floor showcases imported tile collections. The first floor is dedicated to high-end sanitary ware from the French brand Tepe. The second floor displays large-format tiles from Ariostea (Italy), while the third floor hosts workshops and design exchanges.
 |
Representatives of Divo and its partners cut the ribbon to open the over 1,000 m2 Flagship Store. Photo: Divo Ceramica
Speaking at the event, a Divo Ceramica representative said that materials are not just technical components but also an expression of lifestyle. The flagship store isn't merely a showroom; it's a place to spark inspiration, where customers can touch, feel, and clearly envision their future homes.
Each bathroom fixture is placed in a practical setting, helping customers understand the aesthetics, functionality, and feeling the product brings to a real living space.
 |
Representatives of international partners at the Divo brand signing ceremony. Photo: Divo Ceramica
The flagship store's multi-level layout, with clearly defined functions, reflects the brand's spirit: creative, specialized, and inspiring.
The basement level is modeled after actual apartments, fully replicating bathroom and interior spaces using materials from Porcelanosa (Spain). This is considered the central area, allowing customers to experience materials in a real-world context, rather than just viewing individual products.
The showroom aims to serve both individual consumers and professionals such as architects, contractors, and project developers—groups with high demands for finishing material solutions.
 |
Display area for a collection of imported high-end tiles from Ariostea (Italy). Photo: Divo Ceramica
Becoming a distributor for European brands:
During the event, Divo Ceramica announced a distribution agreement in Vietnam with Porcelanosa, a Spanish brand specializing in European-standard tiles and sanitary ware. Porcelanosa stands out with products that utilize advanced technology, sophisticated design, and environmentally friendly materials—bringing sustainable living philosophy into interior spaces.
A Porcelanosa representative also introduced some new collections for the Southeast Asian market this year.
 |
Basement area featuring the Porcelanosa (Spain) brand. Photo: Divo Ceramica
In addition, Divo Ceramica announced partnerships with three other brands: Ariostea (Italy), specializing in large-format tiles; ABK (Italy), with its natural stone-inspired product line and focus on sustainable development; and Tepe (France), focused on minimalist design and practicality in living spaces.
With a product ecosystem from international partners, Divo Ceramica expects to expand its market share and diversify finishing material options in the Vietnamese market.
(Source: Divo Ceramica)
Divo Ceramica - Partnering to create living spaces. Customers can experience products at the brand's stores:
- Showroom: 302 To Hien Thanh, Hoa Hung Ward, Ho Chi Minh City
- Flagship Store: 41 Duong 56, Binh Trung Ward, Ho Chi Minh City
Fanpage: Divo Ceramica
Website: www.divoceramica.com
Phone number: 0326131313
Email: divoceramica@gmail.com
