The program applies at Van Lang Empire T&T Golf Club, a 5-star golf course designed by legend Greg Norman, providing an ideal space for premium customers to combine sports experiences with valuable networking opportunities.
SHB's premium customers will experience an 18-hole international standard golf journey in the natural surroundings of Phu Tho province, with discounts of up to 30%. They can also enjoy elaborately prepared breakfasts or lunches featuring traditional flavors by professional chefs.
The program also includes a 30% discount on tuition at the Golf Academy, where training is led by international experts. Additionally, customers can enjoy a 20% discount at the luxurious restaurant, a 15% discount on event organization services, and a 10% discount on purchases at the Pro Shop, which offers a wide range of high-end golf equipment and accessories.
 |
SHB offers golf services to premium customers. Photo: SHB |
SHB offers golf services to premium customers. Photo: SHB
To participate, customers simply need to log into the SHB SAHA digital banking app and verify their premium customer status with the golf course receptionist. The customer care team will contact them for confirmation within 2 hours.
An SHB representative shared that these benefits not only demonstrate the bank's commitment to enhancing services for premium customers but also create a luxurious lifestyle. In the future, the bank will organize golf tournaments at Van Lang Empire T&T Golf Club, providing opportunities for customers to experience the 5-star golf course.
"Every premium customer deserves to enjoy values that go beyond finance. With these exclusive benefits, SHB offers experiences and creates a lifestyle where prestige is affirmed in every detail," the representative emphasized.
 |
The 5-star Van Lang Empire T&T Golf Club. Photo: SHB |
The 5-star Van Lang Empire T&T Golf Club. Photo: SHB
According to Knight Frank's The Wealth Report 2025, Vietnam has approximately 5,459 individuals with net assets exceeding 10 million USD, accounting for 0.2% of the global millionaire population. By 2028, the number of ultra-wealthy individuals in Vietnam is projected to reach 978, a 30% increase compared to 2023. This reflects the country's economic development and the expansion of the upper class, leading to a high demand for premium financial services.
For many years, SHB has developed comprehensive solutions for premium customers, such as the "Outstanding Class" product package with preferential service fees, free international debit cards, and free ATM withdrawals both domestically and internationally. In addition to financial services, customers also enjoy non-financial privileges such as access to the SHB First Class airport lounge, the SHB Mastercard World black card, events, gifts, and exclusive golf, dining, and resort privileges from the partner ecosystem.
 |
SHB First premium customer service area. Photo: SHB |
SHB First premium customer service area. Photo: SHB
With a customer-centric approach, SHB plans to continue innovating and diversifying its products, providing comprehensive financial solutions to meet the increasing demands of successful customers.
(Source: SHB)
To book an experience of these premium privileges, customers can call the hotline 1900 1719 or register via email at Vanlangempire@ttgolf.com.vn. For special offers, contact the dedicated premium customer hotline at 1800 54 54 26 or any SHB branch or transaction office nationwide.
