Aeon Vietnam Co., Ltd. celebrated the grand opening of Aeon Hai Duong shopping mall on 3/10 in Thach Khoi Ward, Hai Phong city. This event marks a significant step in the group's accelerated expansion strategy in Vietnam, aiming to grow its network by 2030.

The Hai Duong mall is the group's third medium-sized shopping center, following Aeon Tan An and Aeon Mall Da Nang Thanh Khe. It aims to bring modern shopping experiences closer to the central urban areas of each region.

An aerial view of Aeon Hai Duong shopping mall. Photo: Aeon Vietnam

During the opening ceremony, Tezuka Daisuke, a member of the Aeon Group Board of Directors, Chief Representative of the group in Vietnam, and General Director of Aeon Vietnam, stated, "We will strive to contribute to community prosperity, enrich people's lives, and partner with the development of our collaborators."

Tran Van Quan, a member of the City Party Committee and Vice Chairman of the Hai Phong City People's Committee, remarked, "With Aeon Group's experience and reputation, the city's support, and the public's reception, I believe Aeon Hai Duong shopping mall will operate effectively, becoming an attractive destination for residents and tourists. It will contribute positively to Hai Phong's trade and service development and to Vietnam-Japan cooperative and friendly relations."

Delegates perform the opening ceremony ritual. Photo: Aeon Vietnam

The project features a total floor area of approximately 38,100 m2 across three floors, catering to the living and entertainment needs of the surrounding area. In its first five days of opening, the shopping mall welcomed over 200,000 visitors for shopping.

Designed with the main concept of "A Paradise for 3-Generation Families," the shopping mall provides a seamless service environment where grandparents, parents, and children can enjoy a relaxing day together without traveling to Ha Noi.

The mall's service system is structured into experience zones. The Food World features a supermarket with VietGAP and Global G.A.P. certified products, a Delica & Bakery area with 270 seats, and a variety of food and beverage brands, including: Texas Chicken, Gong Cha, Long Wang, Thai Express, and Gogi House.

The Kids & Entertainment World attracts young families with Kids Republic, a 1,000 m2 Kid’s Box Jumbo play area, a Japanese-standard Gigo center, and the Aeon Beta Cinema.

Aeon's private label area - Home Coordy. Photo: Aeon Vietnam

Additionally, the Fashion World and Beauty & Wellness World bring together popular fashion and cosmetic brands like: Adidas, Skechers, Levi's, Crocs, and Glam Beautique. Finally, the Living World offers comprehensive solutions for homes with its private label product area, Home Coordy, Kohnan, Mr. DIY, and Elmich, alongside convenient product packages for those starting an independent life.

To optimize customer experience, Aeon Hai Duong integrates various technology solutions such as: automatic AI scales, self-ordering kiosks, semi-automatic checkout counters, and electronic price tags. Customers can also shop remotely via the Aeon E-Shop application.

Products distributed through the Aeon Hai Duong system. Source: Aeon Vietnam

Furthermore, the spirit of Omotenashi hospitality is evident through a large capacity free parking lot, face recognition lockers, comfortable baby care rooms, family restrooms, and EV charging stations. The facility also features over 13,000 trees and is working towards EDGE Advanced and Lotus green building certifications.

The Dan