Mobile World Investment Corporation (MWG)'s recently released June business performance report reveals that the company earned an average of over 412 billion VND per day in the second quarter. For the first six months of the year, revenue reached 73,655 billion VND, a 12.5% year-on-year increase compared to 2024, fulfilling 49% of the annual plan.

In the first half of the year, the The Gioi Di Dong (Mobile World) and Dien May Xanh (Electronics Green) chains recorded 49,400 billion VND in revenue, a 12% increase compared to the same period in 2024. Despite operating 200 fewer stores than last year, MWG still experienced growth thanks to the recovering market demand.

A Mobile World store in Ho Chi Minh City. Photo: MWG

A Mobile World store in Ho Chi Minh City. Photo: MWG

Regarding product categories, phones, tablets, and laptops saw strong growth, ranging from 20% to 50%. Washing machines, home appliances, and televisions increased by single to double digits. Air conditioner sales fell short of expectations due to unfavorable weather. Online revenue reached nearly 2,700 billion VND, accounting for almost 6% of total revenue.

The Bach Hoa Xanh (Green Department Store) chain also reported nearly 22,600 billion VND in revenue over six months, a more than 16% increase thanks to both fresh food and fast-moving consumer goods (FMCG). As of the end of June, BHX opened 414 new stores, with over half located in central Vietnam. These new stores have already achieved profitability after deducting all operating costs. MWG will continue to selectively open new stores, focusing on areas where it already has a presence.

For the An Khang pharmacy chain, average revenue per store increased by 30% year-on-year. Total revenue for the first six months reached 1,000 billion VND.

The AvaKids chain achieved 650 billion VND in revenue, a 5% increase compared to the same period, and has been profitable at the company level for the first six months of the year.

The EraBlue chain achieved nearly 1,600 billion VND in revenue with 115 stores, a year-on-year increase of over 70%. This chain has also been profitable at the company level, with improved performance in Q2 2025 compared to Q1.

This year, MWG aims to achieve 150,000 billion VND in revenue and 4,850 billion VND in after-tax profit, representing a 12% and 30% growth rate respectively compared to 2024.

Regarding countervailing duties from the US, MWG leadership stated that the company is only indirectly affected as it primarily imports goods from Asia. Tariffs may lead to a decline in exports, income, and domestic consumption. However, MWG restructured its operations and accumulated internal resources early on, giving it good resilience against fluctuations.

Thi Ha