The event, held in Ho Chi Minh City, was attended by Vo Hoang Long, Vikki Digital Bank's regional director for Ho Chi Minh City, and branch and transaction office managers whose customers won prizes.
Prizes included weekly awards of one tael of SJC gold each. Seven final prizes were awarded, including the grand prize of 10 taels of gold, the first prize of one tael, and the second prize of 5 taels. By the program's end, over 100,000 prizes were awarded to customers via the Vikki app and at 212 transaction offices nationwide. The total value of prizes and gifts exceeded 6 billion VND.
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Vo Hoang Long, Vikki Digital Bank's regional director for Ho Chi Minh City, awards the grand prize of 10 taels of gold to a customer. Photo: Vikki Digital Bank |
Vo Hoang Long, Vikki Digital Bank's regional director for Ho Chi Minh City, awards the grand prize of 10 taels of gold to a customer. Photo: Vikki Digital Bank
The first season of the "Vikki Savings - Win Gold" program ran from 7/3 to 31/5. Over three months, the program attracted more than 41,700 new savings accounts opened through the Vikki Digital Bank app, with total deposits reaching 5,824 billion VND.
A bank representative noted that these figures demonstrate customer confidence in the transparency and security of depositing funds with Vikki Digital Bank.
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The first-prize winner of one tael of gold from the Gia Binh transaction office in Bac Ninh. Photo: Vikki Digital Bank |
The first-prize winner of one tael of gold from the Gia Binh transaction office in Bac Ninh. Photo: Vikki Digital Bank
With gold prices rising nearly 50% since the beginning of the year, many winning customers received significant added value. According to La Hue Hao, deputy manager of Vikki Digital Bank's Pouyuen transaction office, the program attracted new users and provided an opportunity for less frequent customers to re-engage with the bank.
Speaking at the event, Vo Hoang Long, regional director for Ho Chi Minh City, thanked all the customers who participated and contributed to the program's success.
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The second-prize winner (5 taels of gold) at the Ba Queo transaction office in Ho Chi Minh City. Photo: Vikki Digital Bank |
The second-prize winner (5 taels of gold) at the Ba Queo transaction office in Ho Chi Minh City. Photo: Vikki Digital Bank
Following the positive response, Vikki Digital Bank plans to launch "Vikki Savings - Win Gold Season 2" this summer. The new program is expected to increase the number of prizes to over 180,000, nearly double the first season, offering more winning opportunities for customers nationwide.
Hoang Dan
