According to a company representative, the majority of small businesses still operate traditionally. Transitioning to online sales often presents numerous obstacles, such as the need to download additional apps, create complex online stores, or pay high commissions.
To address this issue, the company developed the Zalopay OSC (Online Sales Channel) solution. This supports small businesses in creating digital storefronts directly within the Zalopay app, without commission fees, equipment investments, or dedicated operational teams. These digital storefronts are displayed directly to tens of millions of users within the Zalopay ecosystem, particularly in high-traffic sections like shopping and dining.
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Nguyen Trong Tuan Anh introduces the digital storefront on Zalopay. Photo: Zalopay |
Nguyen Trong Tuan Anh introduces the digital storefront on Zalopay. Photo: Zalopay
The entire process, from posting products, quoting prices, delivering goods, to receiving payments, is handled within a single platform. The system also integrates logistics partners, allowing sellers to easily choose delivery services at preferential rates and set up automatic shipping orders. This operating method is particularly suitable for businesses without dedicated order processing departments.
Nguyen Trong Tuan Anh, Head of SME Business Development at Zalopay, stated that the new solution was designed on the principle of three "no's": no equipment investment, no operating fees, and no technical burden. With just a phone and the Zalopay app, any small business can start selling online within minutes.
Alongside sales, a cornerstone of digital transformation is the ability to accept flexible and accessible cashless payments. To meet this need, the company provides a diverse payment system, from the "Zalopay Multi-purpose QR code" for domestic payments compliant with the VietQR standard, to an international version for foreign tourists. On the Zalopay app, buyers can pay using various familiar methods such as international cards, Apple Pay, or bank accounts, providing a convenient experience.
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The multi-purpose QR code and transaction notification device. Photo: Zalopay |
The multi-purpose QR code and transaction notification device. Photo: Zalopay
The Zalopay Box support device was also introduced to help small businesses easily track transactions. It has an audio notification feature for incoming funds, eliminating the need to constantly check the app. This device also helps sellers mitigate fraud, such as QR code tampering.
According to Mr. Tuan Anh, Zalopay provides a comprehensive payment system that ensures convenient, fast, and secure payment flows, meeting all customer needs when transacting at small business points of sale.
"Simplicity in implementation and operation is key to spreading digital transformation to every market and small shop," Mr. Tuan Anh said.
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Company representatives visited Con Market (Da Nang City) to advise and support small businesses in accessing and applying digital payment solutions. Photo: Zalopay |
Company representatives visited Con Market (Da Nang City) to advise and support small businesses in accessing and applying digital payment solutions. Photo: Zalopay
Zalopay added that while sales and payments are the first two links, financial management is the step that helps small businesses improve efficiency, increase savings, and achieve sustainable development. This is also a differentiating point of the Zalopay ecosystem: it's both a digital payment platform and a connector of flexible financial tools linked to daily business operations.
One feature that has garnered interest from the small business community is "Profitable Balance," which allows them to leverage sales revenue to earn daily interest with non-term deposit rates of up to 4.5% per year. In addition, the company collaborates with banks and financial institutions to deploy loan packages suitable for small businesses, without requiring collateral, with simple paperwork, and high approval rates, meeting the needs for working capital or expansion.
According to a Zalopay representative, finance is a key factor that helps small businesses proactively operate and expand their business activities. When supported with appropriate tools to manage and optimize cash flow, sellers are better equipped to seize opportunities and mitigate risks in a constantly fluctuating market.
This approach is being expanded by Zalopay through various practical programs. One example is the "Digital Trade Week and Regional Connectivity 2025" event, co-organized by the Ministry of Industry and Trade and the Department of Industry and Trade of Da Nang City from 1/8 to 3/8. Zalopay was selected as one of the platforms to accompany the small business community in digitizing business activities at traditional markets, shopping malls, and local fairs.
At the event, the company introduced support tools such as the "Zalopay Multi-purpose QR code," the Zalopay Box device, and the Zalopay Online Sales Channel digital storefront model. The platform is also collaborating with the Department of E-commerce and Digital Economy under the Ministry of Industry and Trade to bring the solution to a wider range of small businesses in Da Nang and aims to replicate the model nationwide.
Hoang Dan