The awards, organized annually by Asian Business Review magazine, recognize outstanding technology initiatives in the Asia-Pacific region. VUS was honored in the "Mobile Application" category for its Ovi Students and Parents Apps ecosystem, launched on 1/4/2024.
Ovi Students has two levels: Kids (ages 6-11) and Teens (ages 11-15). Ovi Kids helps children learn English through gamification, set in a "Kingdom in the Clouds" with engaging characters. The content is linked to classroom lessons through interactive games and tasks to keep children interested and motivated to practice English.
Ovi Teens focuses on personalized learning journeys and helps students practice skills through age-appropriate challenges. Weekly tasks, rewards, and leaderboards maintain motivation, while the academic content increases in difficulty, creating a solid foundation for international exams.
Data shows a consistent Stickiness Ratio of 62-65% for both Ovi Kids and Ovi Teens. Internal data also shows that in the 2024-2025 school year, Super Kids students who completed over 75% of their Ovi Kids practice scored almost 3.5 points higher on their final exams than those who practiced less than 25%. For Young Leaders, the difference was up to 7 points. The most significant improvements were in Vocabulary, Writing, and Grammar, demonstrating Ovi's effectiveness in enhancing learning outcomes.
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Le Quang Thuc Quynh, VUS's CEO, receives the award for the Ovi app ecosystem. Photo: VUS |
Le Quang Thuc Quynh, VUS's CEO, receives the award for the Ovi app ecosystem. Photo: VUS
Designed for parents, Ovi Parents integrates real-time reports on scores, assignments, certificates, classroom photos, and attendance. With one account, parents can manage multiple learning profiles, making English learning a joyful family journey.
In the "Education Technology Software" category, VUS was recognized for its Ovi IELTS project, an IELTS preparation platform.
The app offers over 20,000 learning activities categorized by skill level, allowing students to practice all four skills with real-time progress tracking, automated feedback, and personalized learning paths. The Virtual Test Room feature simulates the actual exam, helping students familiarize themselves with the process and build confidence. The AI Scoring Assistant for Speaking and Writing provides accurate results, closely reflecting actual band scores.
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Ovi IELTS app interface. Photo: VUS |
Ovi IELTS app interface. Photo: VUS
Beyond test preparation, Ovi IELTS fosters a connected and motivating learning environment. Features like "Class messenger" and "Home-school connection" link students, teachers, and parents, providing a comprehensive and effective learning experience.
Le Quang Thuc Quynh, CEO of Vietnam USA Society English Centers (VUS), said the awards recognize VUS's role in developing a learning app ecosystem that offers students a seamless experience. The platform also provides parents with an effective way to connect with and support their children's learning journey.
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Le Quang Thuc Quynh, VUS's CEO, shares her investment strategy. Photo: VUS |
Le Quang Thuc Quynh, VUS's CEO, shares her investment strategy. Photo: VUS
"Learning English should be a fun, inspiring, and highly engaging journey. By investing in EdTech innovations like the Ovi ecosystem, VUS is creating new ways to connect the classroom with digital platforms, increasing connectivity," Quynh said.
VUS also expressed hope in contributing to Vietnam's broader vision of making English more accessible and widespread.
Thai Anh
