According to Allure, mochi skin is a beauty trend focused on achieving smooth, plump, and elastic skin, likened to the surface of the traditional Japanese rice cake. Unlike the glossy complexion of Korea's "glass skin" trend, mochi skin aims for a natural, healthy look with a dry yet dewy surface.

This style originates from the core skincare routines of the Japanese, particularly Geishas in the 14th century. The Japanese refer to this standard as "mochi-hada," describing the simple, pure skin of a child. In 2020, the term "mochi skin" sparked a global sensation, gradually evolving into a minimalist lifestyle and skincare approach.

Singer Jennie of Blackpink attends a Chanel show on 26/5 in Seoul, South Korea. She is one of the celebrities who embrace the mochi skin style. *Photo: Instagram Jennie*

This hot season, mochi skin continues to be popular in Asia, especially in countries with hot and humid climates. Many celebrities favor this style, including Jennie of Blackpink. The singer is considered an ideal role model for mochi skin by beauty publication Beautycrew. Besides Jennie, many other stars are fans of this skincare type, such as supermodel Kiko Mizuhara, singer Haruka Ayase, model Janeena Chan, and British makeup artist Bryony Blake.

According to NSS magazine, this style is popular because it is minimalist and time-saving. Unlike the complex 10-step Korean skincare routine, mochi skin only involves three to five steps. This saves time, cost, and reduces stress on the skin. Furthermore, this method is suitable for all skin types as it avoids excessive use of strong chemical exfoliants.

The core mochi skin routine focuses on gentle cleansing, multi-layered deep hydration, and moisturizing with lotions and serums rich in restorative and elasticity-boosting nutrients, such as: rice extract, HA, Niacinamide, or Galactomyces. Finally, moisture is locked in with milk- or liquid cream-based products, instead of heavy creams that can easily clog pores.

Hoa Mi (according to Allure, NSS)