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Similar to last year, the 1,500 square meters space at Military Zone 7 stadium in TP HCM continued to be the venue for Vietnam iContent 2025. With the theme "Vietnam Shines", the festival ran from 8h to 22h30, welcoming 3,000 attendees. This event brought together all stakeholders in the creative industry ecosystem: regulatory bodies, local leaders, artists, key opinion leaders (KOLs) and key opinion consumers (KOCs), brands, audiences, and fan communities.

Across morning and afternoon sessions, participants engaged in discussions on pressing issues. Key topics included "The content creation industry rises with the nation", an open dialogue on what the Ministry of Culture, Sports and Tourism will do to support the development of the digital content industry, and "Responsibility with public trust". Thousands of attendees enthusiastically applauded each speech and activity throughout the program. Exhibition booths also saw thousands of visitors engaging in minigames and receiving gifts.

The evening culminated in the Vietnam Digital Content Creator Awards 2025, recognizing outstanding projects and individuals from the past year. More than 100 celebrities and key opinion leaders (KOLs) were anticipated to attend the gala. The 14 awards were distributed across three categories: "Digital Product", "Digital Creator", and "For the Community", with three additional special awards.

Vietnam iContent 2025 was a collaborative effort, organized by the Authority of Broadcasting and Electronic Information, under the Ministry of Culture, Sports and Tourism, in partnership with VnExpress and FPT Online Joint Stock Company (FPT Online). All festival programs were livestreamed on VnExpress newspaper, the VnExpress Fanpage, and the Vietnam iContent 2025 Fanpage.

Video by: Duy Phong - Phu Cat