Amidst the boom in technology, media platforms (blogs, websites, podcasts, TikTok, YouTube, Instagram) and e-commerce, content creators have become a key force shaping content production, consumer trends, and even cultural dissemination.
Social media enables videos, images, and words to easily reach millions. Content creators not only tell stories but also inspire, preserve, and spread positive, humane values. In Vietnam, many YouTubers, bloggers, and influencers, as well as content writers and social media creators within companies, demonstrate their unique identities and contribute to the community and businesses through their products and ideas.
Following the success of its first season, Vietnam iContent 2025 returns with a broader scope and vision. The event is co-organized by the Authority of Broadcasting and Electronic Information, the Ministry of Culture, Sports and Tourism, and VnExpress.
With the theme "Vietnam shines", the event honors outstanding creators, projects, and products, while also providing a forum for management agencies, social media platforms, organizations, and individuals to share information, discuss trends, and shape future development.
"We want to build a healthy, positive, and sustainable content creation environment where every organization, platform, and individual can contribute to brightening Vietnam's image on the global digital map," a representative of the organizing committee said.
The organizing committee will soon announce the opening of nominations for the Vietnam iContent Awards, including criteria, judging structure, and the esteemed judges.
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Individuals honored at the Vietnam iContent Awards 2024. Photo: Organizing Committee |
Individuals honored at the Vietnam iContent Awards 2024. Photo: Organizing Committee
In its inaugural year, Vietnam iContent received positive feedback regarding its scale, diverse activities, exhibition space, awards ceremony stage, the presence of government representatives and influential figures, artistic performances, and the award recipients.
At the gala on 30/11/2024, 9 awards were presented. Khoai Lang Thang won two awards: "Most Loved Content Creator" (the only category based entirely on audience votes) and "Content Creator of the Year". Anh Trai Vuot Ngan Chong Gai won "Inspirational TV Program". The reality show Anh Trai Say Hi won "Digital Phenomenon of the Year".
Di Giua Troi Ruc Ro received the "Inspirational Music" award. "Promising Content Creator" went to Ninh Anh Bui. Khanh Vy was named "Inspirational Content Creator". "Community Channel/Page/Group of the Year" was awarded to Check in Vietnam.
"Vietnamese Entertainment Platform of the Year" went to FPT Play. Miss H’Hen Nie and MC Quyen Linh both received the "Individual for the Community" award. Sai Gon Xanh and Hoa Sen Group won "Organization for the Community".
Director Hoang Nam, owner of the YouTube channel "Challenge me - Hay Thach Thuc Toi" and a judge for the Vietnam iContent Awards 2024, praised the role of content creators in information, entertainment, and society, as well as the government's proactive management and guidance, encouraging positive creative contributions.
Hieu Chau
