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Tuesday, 2/6/2026 | 15:36 GMT+7

Vu Ngoc and Son to host show at Lang Co, 'world's most beautiful bay'

The designers will stage "the most beautiful summer" show in Lang Co – a destination once ranked among the world's most beautiful bays.

Designers Vu Ngoc and Son announced their 18th solo show, "the most beautiful summer", will take place on 3/7 in Lang Co, Hue. The fashion house stated they chose this famous central coastal region because it aligns with the spirit of their "Serenade of Summer" collection. Lang Co was previously ranked among the top 30 "most beautiful bays in the world" by the Worldbays Club.

The venue for Vu Ngoc and Son's fashion show on 3/7 in Hue. *Photo: Kieng Can*

In recent weeks, the two designers and their team surveyed the area and consulted local residents about the weather to decide on an outdoor event at sunset. Catwalk director Truong Thanh Truc said the stage would be minimally designed to allow the collection to blend with the natural scenery. A 250 m runway will be set on a sandy beach, surrounded by the sea and mountain slopes.

The "the most beautiful summer" collection embodies an ethereal, free-spirited vibe, drawing inspiration from tropical Asia. The designers will introduce 68 designs, predominantly white, crafted from taffeta, organza, and linen. Patterns on the garments will feature ocean waves, the horizon, floating clouds, sparkling sunlight on the water, and various flowers, created using printing, embroidery, and hand-beading techniques.

The show will bring together about 200 guests, including beauty queens, first runners-up, actors, and singers, along with 60 professional models.

Designers Vu Ngoc Tu (right) and Dinh Truong Tung (Son) surveyed the show location in May. *Photo: Kieng Can*

Vu Ngoc (full name Vu Ngoc Tu) and Son (Dinh Truong Tung) are known for their colorful, vibrant designs that blend Eastern and Western cultures. They regularly organize two fashion shows each year, combining them with introducing cultural destinations and tourist regions. Their past collections include "vang son", "hung dong", "ky uc tuoi tho", "vu dieu phuong dong", "a beautiful life", and "noi phao hoa ruc ro". Their garments have been chosen by international stars for red carpet events and magazine shoots.

An overview of the fashion house's "love song on waves" show in Hong Kong earlier this year. *Video: Geeking*

Tan Cao

By VnExpress: https://vnexpress.net/vu-ngoc-va-son-lam-show-o-vinh-dep-nhat-the-gioi-lang-co-5080980.html
Tags: Lang Co bay Vu Ngoc and Son summer fashion show

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