Honda recently unveiled the latest version of its Honda Sensing 360+ system for the Accord e:HEV. Building upon the Sensing 360 platform, this system enhances driver status and environmental monitoring capabilities. It also integrates high-precision map data to provide more comprehensive safety support functions and a more comfortable driving experience.
However, at the unveiling in Japan, it was Shotaro Odate, the head of advanced driver-assistance systems (ADAS) development, who stole the spotlight. His unique hairstyle, likened by many to Kakashi Hatake from the anime series Naruto, garnered considerable attention.
![]() |
Shotaro Odate with the Honda Accord equipped with the Honda Sensing 360+ system. Photo: Motor-fan |
Shotaro Odate with the Honda Accord equipped with the Honda Sensing 360+ system. Photo: Motor-fan
Odate joined Honda in 2003 and has led the ADAS project since 2015. He holds 251 patent applications and has published 9 papers. Not only is he professionally accomplished, but he can also lift 170 kg 5 consecutive times, boasting a physique like a professional bodybuilder.
Odate's hairstyle, however, outshone his other accomplishments. His thick bangs cover his left eye, with the top styled in sharp spikes. Some speculated that Odate intentionally copied Kakashi Hatake's look. However, a colleague clarified that it was not intentional, but rather Odate's natural style for many years.
![]() |
Shotaro Odate's company profile picture. Photo: Honda |
Shotaro Odate's company profile picture. Photo: Honda
Honda Sensing 360+, overseen by Odate, includes an active lane change assist function. The system proactively suggests appropriate lane changes to the driver based on road condition detection and positioning information. The system also provides early warnings for curve deviations, alerts for approaching vehicles when someone exits the car, and reacts to unusual driving conditions.
On highways, the system automatically controls the accelerator, brakes, and steering wheel. When specific system conditions are met, drivers can remove their hands from the steering wheel, enabling semi-autonomous driving.
My Anh (LTN, Motor-fan)