The event, held on 22/5, was attended by the leadership of Kalpen Group Joint Stock Company, strategic partners, distributors, agents, and numerous customers. A ribbon-cutting ceremony and lion dance performances officially marked the opening of Kalpen's first showroom in Hanoi.
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Representatives cut the ribbon at the opening ceremony. Photo: Kalpen |
Beyond being a product display area, the new showroom is designed to be a "touchpoint" where customers can directly experience the brand's home and electrical appliance product lines. According to a company representative, the new showroom marks an expansion of the distribution system, forming a part of Kalpen's strategy to enhance service experience in the Vietnamese market. Through this direct shopping space, Kalpen aims to reduce the distance between the brand and consumers, while also gathering real-world feedback to continuously improve its products and services.
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Mr. Vu Minh Tuan, Kalpen representative, speaks at the ceremony. Photo: Kalpen |
Speaking at the ceremony, Mr. Vu Minh Tuan, General Director of Kalpen Group Joint Stock Company, stated that Kalpen products are currently available across many leading retail systems. These include: Aeon shopping centers, Dien may Xanh supermarkets, FPT retail, and a network of over 3,000 stores, agents, and distributors spanning 34 provinces nationwide. The launch of the first showroom in Hanoi is a significant milestone in Kalpen's journey to expand and complete its distribution ecosystem.
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Customers experience products at the showroom. Photo: Kalpen |
The space is designed with a modern layout, optimizing functionality to allow customers to easily experience the features of home and electrical appliances. This showroom also enables the company to shorten the distance to customers, directly listening to feedback, desires, and actual needs from Hanoi consumers. This provides the company with practical data to continuously research, improve, and optimize product and service quality in the future.
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To celebrate the opening, Kalpen is running a promotional program for customers from 22/5 to 29/5 at the Hanoi showroom. The program includes various activities such as: golden hour discounts up to 50%, gifts based on invoice value with a total gift value of up to 760,000 dong, and a trade-in program for old pans to get new Kalpen pans at a special price.
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Kalpen Hanoi showroom at 75A Nguyen Trai - Khuong Dinh. Photo: Kalpen |
The company expects the new store to become a shopping destination for families seeking modern, safe, and convenient home appliance solutions for their daily living spaces.
(Source: Kalpen Vietnam)
Detailed information about the company and related activities is updated at: Kalpen Group Joint Stock Company. Address: D24-37, Geleximco Urban Area, Le Trong Tan Street, Duong Noi Ward, Hanoi.
Hotline, Zalo: 0901754147
Official website in Vietnam: www.kalpen.vn
Kalpen Group website: http://www.kalpengroup.com
