The Asia Responsible Enterprise Awards 2026 (AREA) ceremony took place on 26/6 in Malaysia. LPBank was honored in the green leadership category for its initiative, "ESG actions in practice: A comprehensive banking transformation journey". This initiative highlights the bank's process of integrating ESG into its governance, operations, and business activities, while also expanding access to financial services for various customer groups in society.

The bank was honored for two consecutive years in the green leadership category of the Asia Responsible Enterprise Awards. Photo: LPBank

According to the international expert council, the bank excelled in optimizing resources, reducing emissions, applying green technology, fostering innovation, and transparent sustainable development commitments. Additionally, LPBank was recognized in the Top 10 Green ESG Banks in Vietnam 2026, acknowledging its efforts to integrate ESG into its development strategy and business operations.

Nguyen Anh Van, Deputy General Director of LPBank, stated that for the bank, ESG is not merely a trend or a set of criteria to meet market demands. The bank identifies sustainable development as a long-term strategy, integrated into all governance, operational, and business activities. Continuous recognition from reputable domestic and international organizations motivates LPBank to steadfastly pursue growth targets linked with social responsibility, environmental protection, and transparent governance.

Nguyen Anh Van, Deputy General Director of LPBank (center), accepts the Top 10 Green ESG Banks in Vietnam 2026 award, organized by Viet Research in collaboration with Tai Chinh - Dau Tu newspaper. Photo: LPBank

A distinctive aspect of LPBank's ESG approach is its focus on people and financial accessibility. Through suitable financial products and solutions, the bank aims to expand access to capital and formal banking services for rural residents, the elderly, and customer groups facing difficulties in accessing finance.

The pension credit program stands out as a key initiative. To date, nearly 500,000 customers in the pension and social welfare groups have accessed financial solutions through LPBank's ecosystem, enhancing financial inclusion for this specific customer segment.

LPBank prioritizes capital for sectors with positive environmental and social impacts, such as sustainable agriculture development, renewable energy, and eco-friendly production models. The bank also maintains numerous social responsibility activities in education, healthcare, and community welfare, while supporting programs that promote gender equality and sustainable livelihoods.

To ensure systematic ESG implementation, the bank established a dedicated ESG expert team. This team developed an ESG governance framework, issued environmental and social risk management regulations, and integrated ESG criteria into credit activities and corporate governance. These steps enable the bank to standardize operations according to international sustainable development practices.

The LPBank Plus application. Photo: LPBank

According to a bank representative, while financial inclusion forms the foundation of its sustainable development strategy, technology drives the realization of ESG goals on a large scale. In recent years, the bank has invested heavily in technology infrastructure, notably implementing a new-generation T24 core banking system. This system provides a foundation for product development, data management, and enhanced transaction processing capabilities.

In 2025, LPBank continued to boost the application of artificial intelligence (AI) in its operations. From customer service call centers and voice biometrics authentication to process automation solutions, technology contributes to improving service quality, reducing transaction processing times, and optimizing operational resources.

The bank also launched LPBank Plus, a new-generation digital banking application developed with an AI-centric approach, in March. Integrating AI into the transaction experience personalizes services, enhances customer support, and offers a smarter, more convenient financial experience.

Currently, over 80% of LPBank customer transactions occur through digital channels. Digitizing internal processes has reduced paper usage in operations by 60-70%, saving resources and lessening environmental impact. Modern technology platforms also enhance governance capabilities, increase transparency, and promote the integration of ESG criteria into decision-making.

These efforts have yielded concrete results. In 2025, green credit outstanding reached 2.465 billion VND, focusing on renewable energy, sustainable agriculture, and green economic sectors. Total greenhouse gas emissions decreased by nearly 18% compared to the previous year; electricity consumption fell by nearly 16%; domestic water consumption decreased by nearly 20%; and fuel consumption dropped by over 35%.

As ESG increasingly becomes a development standard for the financial industry, the bank states it is progressively transforming its commitments into tangible value for customers, the community, and the economy.

Hoang Dan