The FIFA World Cup transcends the 90 minutes of a match. For fans, the tournament journey begins before kick-off, with updates on team lineups and performance, and continues after the final whistle with highlights, expert analysis, and behind-the-scenes stories.
The FIFA World Cup 2026, the first to feature 48 teams and 104 matches, will generate an unprecedented volume of accompanying information and content. Therefore, viewers require more than just live broadcasts; they need a platform to conveniently update and enjoy the tournament.
Responding to this need, MyTV developed Sport Hub, a dedicated digital sports platform tailored for the World Cup 2026 season.
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Features on Sport Hub for football fans. *Photo: MyTV*
Sport Hub centralizes match schedules, results, standings, highlights, and other tournament information in one place. This allows users to easily follow the entire World Cup journey without switching between multiple applications.
For those who enjoy expert analysis, the platform integrates real-time match data. This includes starting lineups, head-to-head records, ball possession rates, shots on goal, and other important statistics, providing a more comprehensive view of each match.
Additionally, MyTV uses artificial intelligence to create video highlights and notable moments, enabling viewers to quickly grasp match developments. This feature addresses the busy lifestyles of football enthusiasts.
Furthermore, all matches are available for replay within 72 hours of their conclusion. The multi-view feature also allows simultaneous viewing of two matches on the same screen during periods with parallel fixtures.
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Sport Hub interface on MyTV. *Photo: MyTV*
Beyond live match broadcasts, MyTV also offers several companion programs. These include My World Cup, Journey to World Cup, Road to Glory, Legend's Mark, and Outside the Pitch, allowing viewers to explore additional stories, expert perspectives, and the journeys of various teams.
From expert insights to emotional sideline stories, the content ecosystem on Sport Hub extends the World Cup experience. This helps fans fully appreciate the tournament's appeal, which goes beyond the confines of 90-minute matches.
The entire Sport Hub ecosystem is deployed across multiple platforms: smartphones, tablets, smart TVs, smart boxes, and the web. This enables users to switch seamlessly between devices while maintaining a consistent viewing experience.
With this new feature, MyTV aims to provide a convenient and seamless World Cup viewing experience. Here, fans can follow, update, and fully enjoy the atmosphere of the planet's biggest football festival.
(Source: MyTV)
Experience the service on smartphones at: mytv.com.vn/tai-ve.
Register to purchase packages at https://mytv.com.vn/mua-goi
World Cup 2026 information is continuously updated on: https://mytv.com.vn/sport-hub/world-cup
Consultation hotline: 18001166
