Titled "S Challenge - Green youth, swift action," the game draws inspiration from the development journey of young people in the digital era. It applies a gamification model to financial learning and experiences, making knowledge acquisition lively, easy to understand, and engaging for players.

To participate, players access the digital financial information portal and Sacombank Pay, transforming into students who explore a "financial map" comprising five buildings: S-Terminal, S-Lab, S-Hall, S-Center, and S-Mart. Each area features different activities, such as: answering questions about finance, daily life, and society; experiencing transactions on the application; participating in mini-games; or engaging in "golden hour" events.

Users refer to "S Challenge - Green youth, swift action." *Photo: Sacombank*

These activities allow players to accumulate "good points" and "Dong S," enabling them to level up, unlock titles, and earn various cash prizes, vouchers, and gifts, with a total prize value reaching three billion VND. Beyond entertainment, S Challenge functions as a financial classroom, providing students with practical knowledge on spending, saving, digital payments, and personal financial management. The content also covers trending topics like green finance, sustainable consumption, and AI applications in digital banking. This initiative continues Sacombank's 34-year mission to support the younger generation, fostering a robust financial mindset for their future.

A Sacombank representative stated that the institution aims to offer an accessible form of financial education through practical experience. The objective is to create an environment where young people can explore, practice, and receive due recognition for their efforts.

The launch of S Challenge is also part of the "Green youth - swift action" program, a collaboration between Sacombank, the Central Committee of the Ho Chi Minh Communist Youth Union, and the Vietnam National Union of Students. This project aims to cultivate a dynamic, knowledgeable, and socially responsible generation of young people through activities that integrate education, technology, and digital finance.

Through S Challenge, Sacombank continues to demonstrate a leading role in leveraging technology for financial literacy dissemination. The institution serves as a bridge between the bank and young people, who are actively shaping the future of Vietnam's digital economy.

Hoang Dan