Ha Lan Fertilizer Company recently marked a decade of growth in Vietnam's northern market with a special anniversary event. The celebration, held in Da Nang on 14/11, hosted over 400 guests, including distributors, agents, partners, and company leaders. The ceremony served as an occasion for the company to express gratitude to the groups and individuals who have actively contributed to the brand's development in the northern market.

The company honors its accompanying distributors. *Photo: Ha Lan Fertilizer*

A company representative stated that over the past 10 years, Ha Lan Fertilizer has provided farmers in the northern region with fertilizer lines tailored to specific soil types and farming characteristics. The trust from the distribution system, agents, and farmers has been fundamental for the brand to establish a stable position in the region.

Mr. Tran Dung, chairman of the board of directors, speaks at the event. *Photo: Ha Lan Fertilizer*

The event program included: interaction sessions with the Northern distribution system, a comprehensive summary of the 10-year market development journey, and a ceremony honoring outstanding distributors and agents. A special highlight of the celebration was the "Ha Lan Fertilizer Expansion first" Pickleball tournament, which gathered athletes from many major agricultural supply distributors in the Northern region. The tournament was organized to encourage interaction, solidarity, and physical activity, while also creating a connecting platform between agents and the company's personnel.

Speaking at the event, a representative from Ha Lan Fertilizer's leadership emphasized that the 10-year journey demonstrates the collective efforts of the company, as well as the unwavering support from partners and Northern farmers. This journey serves as motivation for the company to continue investing in technology, personnel, and product quality with the mission of "nurturing soil, caring for plants, and harvesting golden seasons," aiming to create more effective and sustainable agricultural solutions for the Vietnam market.

The "Ha Lan Fertilizer Expansion first" Pickleball tournament. *Photo: Ha Lan Fertilizer*

Ha Lan Fertilizer Joint Stock Company currently operates a plant located in Tan Kim Industrial Park, Can Giuoc, Long An, boasting an annual capacity of 100,000 tons. Its strategic proximity to TP HCM facilitates efficient logistics and strengthens connections with customers. In 3/2014, the company invested hundreds of billions VND to construct an NPK fertilizer production plant utilizing liquefied urea technology. This advanced technology allows for the combination of multiple nutritional components within a single fertilizer pellet, significantly increasing nutrient content in products such as NPK Humax seaweed, NPK 16-9-21+TE, and NPK 18-18-18+TE. This technological approach also improves solubility and accelerates nutrient absorption by plants, while effectively reducing losses caused by adverse weather conditions.

Hoang Dan