Vietnam's vegetable export turnover reached approximately 380,9 million USD in the first 11 months of the year, a 13,9% increase compared to the same period last year, according to data from the Import and Export Department (Ministry of Industry and Trade). Chili notably continues to play a leading role in this export structure, both in volume and growth rate.
Chili exports generated nearly 102 million USD, marking a 20,1% year-on-year increase and reaching the highest level in years. This export value is equivalent to approximately 2,650 billion dong when converted at Vietcombank exchange rates. This impressive performance positions chili as the largest item within the vegetable group, accounting for nearly 27% of the total vegetable export turnover during the 11-month period.
Vietnamese chili is primarily exported to China, Laos, and South Korea, with a smaller volume reaching the US. China stands as the largest consumer market, driven by high demand and seasonal variation. Vietnam's ability to produce and export chili year-round contrasts with China's reliance on one to two main seasons, necessitating regular imports to meet its supply needs.
Popular chili varieties favored by importers include bird's eye chili (ot chi thien) and ot hiem (a type of small, very hot chili), known for their high spiciness and rich flavor, making them ideal for processing. These characteristics align well with the culinary demands of key markets.
Dang Phuc Nguyen, General Secretary of the Vietnam Fruit and Vegetable Association, stated that chili is the most popular spice in the vegetable group and offers significant economic value. China and South Korea, in particular, favor Vietnamese chili for its distinctive spicy, aromatic flavor, which is superior to similar products from many other countries. Chili is a key ingredient in popular dishes such as hotpot and kimchi in these markets.
Export chili prices fluctuate based on season, quality, and market demand. Typically, prices range from 45,000-65,000 VND per kg. However, prices can increase significantly during periods of supply scarcity. For example, in late 2025, domestic and export chili prices occasionally soared to 120,000-150,000 VND per kg, as traders increased purchases to fulfill export orders.
While chili leads, other vegetable exports contribute on a smaller scale. Sweet potatoes generated 32,5 million USD, an increase of 1,5%; ginger reached 29,4 million USD, up 30,2%. Garlic recorded a significant increase of 91,8%, though its turnover was a modest 21,2 million USD. Conversely, cauliflower exports saw a decline of 11,1% to 16,4 million USD, while napa cabbage experienced a slight rise of 1% to 14,8 million USD.
Thi Ha