Truong Nhan, a successor to Truong Sinh Group, is spearheading the development of Ngoc Linh ginseng products with a focus on transparency and consumer accessibility. While Truong Sinh Group has built over 20 years of expertise in medicinal herbs, focusing on cultivation infrastructure and production capacity, Truong Nhan takes on the role of product and brand development, aiming to integrate Ngoc Linh ginseng into daily Vietnamese healthcare routines.

Truong Nhan Pharma's goal is to "bring Ngoc Linh ginseng closer to Vietnamese people."

The Truong Nhan and Truong Sinh Group brands commit to transparent raw material sourcing in products delivered to consumers. Photo: Truong Nhan

Recently, Truong Sinh Group signed a cooperation agreement with Quang Nam Medicinal Herb Cultivation and Processing Joint Stock Company. This partner manages approximately 70 hectares of cultivation area in Quang Nam, housing over 500,000 ginseng plants aged one to 10 years. The area has received geographical indication and is recognized as a major supplier of Ngoc Linh ginseng seeds and raw materials in Vietnam.

The signing ceremony marks Truong Sinh Group's progress in its strategy for sustainable raw material investment, aiming to enhance the value of Ngoc Linh ginseng. Photo: Truong Sinh Group

This collaboration is part of Truong Sinh Group's long-term strategy, which includes a planned investment of approximately 20 million USD across five key areas: expanding and developing cultivation areas, deep processing, building a distribution system, brand development, and guaranteed output consumption. The goal is to establish a large-scale, closed-loop Ngoc Linh ginseng ecosystem capable of competing in domestic and international markets.

Phan Thanh Thien, Chairman of Truong Sinh Group, stated that the company expects this partnership to make Ngoc Linh ginseng products more widely accessible to consumers at reasonable prices.

Truong Nhan's products are designed for daily use, with clear dosages and regimens, allowing users to regularly incorporate Ngoc Linh ginseng into their health routines. Nguyen Thu Trang, a representative for Truong Nhan Ngoc Linh Ginseng brand, explained that the parent group's ownership of cultivation areas ensures product transparency, clear origin, and more competitive pricing, making it suitable for Vietnamese incomes. She added, "Bringing products closer to Vietnamese people is not just about expanding distribution channels, but also about helping users understand what they are consuming, where it comes from, and how it is produced."

Nguyen Thu Trang emphasized that proactive control over raw material areas is crucial for fulfilling commitments on quality and pricing. By ensuring control over inputs, the information provided to customers becomes clear and reliable. This systematic investment, from cultivation areas to the factory, demonstrates the company's focus on both the commercial value of Ngoc Linh ginseng and its commitment to responsibility and sustainable development.

Truong Nhan, along with the Mobile Police Command, visits Vietnamese Heroic Mothers as part of the initiative to spread the message "Successor generation, proud generation". Photo: Truong Nhan

Beyond its business operations, Truong Nhan actively participates in numerous social responsibility programs alongside organizations such as the Quang Tri Ancient Citadel Veterans Association, the Vietnam Fatherland Front, the Mobile Police Command, the Ministry of Public Security, and Vietnam Airlines. These activities range from supporting flood-affected communities in Thai Nguyen and Phu Yen to collaborating on the Winter Volunteer program and various community events.

(Source: Truong Nhan Pharma)