"Give Love - Keep Healthy" is an inspiring campaign by GSK Vietnam, spreading the message that "the most precious gift is health, nurtured by everyday acts of love".

The project originated from the reality that many people still do not prioritize their health adequately. In Vietnam, most individuals only seek medical attention when illness has already appeared, rather than actively preventing it. However, self-care is not only a personal responsibility but also a way to show love for family, ensuring one does not become a source of worry for loved ones.

From its inception, the "Give Love - Keep Healthy" campaign set a crucial goal: to encourage everyone to pay more attention to their own and their loved ones' health, thereby enhancing proactive prevention awareness and reducing the burden of disease. Vaccination is a key solution to combat illness and enjoy a happy life with family. Through an accessible approach, GSK Vietnam aims to connect, inspire, and spark practical actions within the community.

The 'Give Love - Keep Healthy' campaign encourages everyone to care for their own and their loved ones' health, thereby enhancing proactive prevention awareness. Photo: Shutterstock

Over the past nine months, the campaign has captured the attention of both the public and media. Creative content, such as the "Dau yeu" music video with its cheerful, simple melody and meaningful message, has reached millions of users, expanding its reach to many different groups.

Mr. Tan Thanh from Can Tho highly values the project's content. He believes the most valuable gift of filial piety is not money but protecting parents' health.

"The 'Dau yeu' music video 'awakened' my concern, from the smallest details. For me, accompanying and protecting my parents' health is the most practical and responsible way to show love at this moment", Mr. Thanh said.

Sharing this view, student Thu Duong from Ho Chi Minh City stated that even while still studying, she always wants to care for and protect her parents' health by researching medical knowledge and reminding them to prevent diseases early.

"Following the campaign, I realized that love doesn't have to be something grand; it starts with caring for loved ones. Family health is the biggest motivation for me to strive to grow and become a more solid support", Duong shared.

The most precious gift is health, nurtured by everyday acts of love. Photo: Shutterstock

For GSK Vietnam, "Give Love - Keep Healthy" is more than a communication campaign; it reflects a desire to inspire everyone to cherish love through the simplest things. It is also a commitment to accompany every Vietnamese person on their journey to maintain health, moving towards a happy and healthy life every day.

Lan Anh

* Audience names changed