Choya holds a familiar place in Japanese culinary culture, boasting a history spanning over a century since 1914, with a dedicated focus on products made from plums. Today, Choya products are available in more than 60 countries.
According to the company, the premium fermented plum drink Choya Gold with gold flakes is a special edition unique to the Vietnamese market. It has garnered significant attention, particularly from business professionals during festive periods like Tet, leading to increased orders. The distinctiveness of Choya Gold comes from its precious ingredients: 100% renowned Nanko plums from Wakayama, a plum variety considered Japan's top-tier, blended with pure 24K gold flakes.
Thanks to its natural fermentation process, Choya Gold retains all the vitamins and minerals from the plums, aiding digestion and providing a relaxing sensation after a busy day. This refined drink offers a delicate sweetness, a mild tartness, and a refreshing aroma. The ultra-thin 24K gold flakes symbolize prosperity, fortune, longevity, and wealth, making it an ideal gift for Tet and other festive occasions.
For the 2026 Tet holiday, Choya Gold with gold flakes will release various gift editions with diverse designs, conveying wishes of prosperity and good fortune to loved ones and business partners.
Ahead of the new year, Choya Gold with gold flakes also announced Diep Bao Ngoc as its brand ambassador in Vietnam. This was done at an intimate event titled "Just Dream It", emphasizing the brand's unique standing compared to other fermented plum drinks. Diep Bao Ngoc has made her mark through blockbuster films like Lat Mat 6 and Lam Giau Voi Ma. The actress is also an inspiration for a peaceful lifestyle, energy rejuvenation, and mental health care.
 |
Diep Bao Ngoc and the Choya Gold with gold flakes edition. Photo: Choya Gold |
The actress expressed that "just dream it" is a spirit she has pursued for many years. "Daring to dream and daring to realize those dreams is the motivation to become better every day. It feels complete that the word 'dream' in Ngoc's story finds resonance with the word 'plum' in Choya Gold with gold flakes", Diep Bao Ngoc shared. She added that fermented plum drinks are familiar in East Asian culture and suitable for women. With a packed work schedule, Diep Bao Ngoc constantly seeks healthy ways to relax her mind. Choya Gold is an ideal choice for her because it contains many vitamins and minerals, aids digestion, and improves sleep quality, fitting well with a modern lifestyle. Plum drinks are often enjoyed during family and friend gatherings, given as gifts to partners, and used for relaxation in the evening after stressful work.
In Vietnam, Choya Gold is officially distributed by Lotus Investment Development Trading Service Co., Ltd. The company has more than 20 Choya Gold distribution agents nationwide, primarily in Ho Chi Minh City, Hanoi, and Da Nang. Among these is Farmers Market, a modern food supermarket chain specializing in imported and organic foods, with 7 branches in Ho Chi Minh City.
The limited-edition Tet gift set includes two bottles of Choya Gold, featuring Diep Bao Ngoc's signature and well wishes. The brand also offers bulk gift solutions and custom designs tailored to corporate requirements. Additionally, sets with one, two, or three bottles also come with impressive packaging.
Diep Chi
To purchase products, contact: Lotus Investment Development Trading Service Co., Ltd.
Address: 33/14 Street 8, Quarter 1, Linh Xuan Ward, TP HCM
Website: choyagold.com.vn
Hotline: 0896 96 0579
Email: choyagoldvn@gmail.com
