The program, themed 'one purchase - one contribution', will take place from 9 AM to 4 PM on the brand's TikTok channel. It will feature Dr. Le Vi Anh, a dermatology specialist from Ho Chi Minh City University of Medicine and Pharmacy Hospital. Products for sale include dermocosmetics from EUPC Group's distribution network.

Dermocosmetic products distributed by EUPC Group, featured in the 29/11 livestream program. Photo: EUPC Group

Online shoppers can interact and receive specialist advice from the doctor. EUPC Group will transparently account for all sales revenue, which will then be donated to central Vietnam residents.

According to an EUPC Group representative, this initiative goes beyond business goals, demonstrating the company's corporate social responsibility.

'Every purchase represents a practical contribution, helping the people of central Vietnam stabilize their lives sooner,' the representative stated.

For many years, EUPC has prioritized corporate social responsibility (CSR) activities. This year, the company integrates e-commerce with charitable programs, fostering a spirit of community sharing. An EUPC Group representative noted that this new model simultaneously addresses consumer needs and promotes the spirit of sharing.

As of 23/11, floods in the South Central Coast region had resulted in 90 fatalities, damaged over 1,100 homes, and caused an estimated initial economic loss of 9,035 billion VND.

EUPC donated gifts valued at nearly 400 million VND to Nghe An General Friendship Hospital in 12/2021. Photo: EUPC Group

EUPC Group, a European dermocosmetic group, exclusively imports and distributes dermocosmetic products from the European Union (EU) in Vietnam. The company offers product lines supporting dermatological treatments, skin, hair, and nail care, and internal aesthetics. It is also a strategic partner for many hospitals, clinics, and spas nationwide. Upholding its philosophy of 'real products - real value', EUPC Group aims to provide high-quality, transparent, and reputable products. Watch the livestream program here.

Van Ha