Returning to Vietbuild after 5 years, Tasa Group's "The Ceramic Road" collection attracted thousands of visitors during the 5-day exhibition. The booth stood out with its impressive design and showcased products.
Tasa's nearly 200 m2 exhibition space featured a harmonious blend of beige Travertine stone and neutral lighting, highlighting the materials and patterns of each tile.
The space was divided into three sections, each presenting a mini-exhibition of the collection's high-end product lines. Visitors could experience the design and surface technology developed by Tasa.
 |
New sizes and surfaces from "The Ceramic Road" collection were also launched at the exhibition. Photo: Tasa Group |
New sizes and surfaces from "The Ceramic Road" collection were also launched at the exhibition. Photo: Tasa Group
Using durable Granite, the collection features designs by Italian designers, with variations inspired by natural stones like Calacatta, Nero Marquilla, and Travertine. Each tile acts as a historical fragment, bringing natural materials into modern living spaces.
Ngoc Anh, a representative of an interior design firm in Go Vap, TP HCM, expressed her admiration for the design and heritage message. She believes Tasa is not just making tiles, but also telling a vibrant cultural story.
Part of the "Tasa Blue Ribbon" brand, positioned in the high-end tile segment, the product line utilizes new surface technology. It is expected to be a preferred choice for premium and iconic projects.
 |
Guests experience the products. Photo: Tasa Group |
Guests experience the products. Photo: Tasa Group
Van Dung (architect, TP HCM) noted that Tasa Blue Ribbon is rare among domestic tile lines in harmonizing art, technology, and technical standards. He believes the product suits projects with high aesthetic and technical requirements.
Vietbuild 2025, held from 25/6 to 29/6 in TP HCM, brought together domestic and international businesses in construction materials, interior and exterior design, and real estate. Tasa Group was one of 9 sponsors of this year's event.
 |
Representatives of agencies and organizations visit and take photos at the Tasa booth. Photo: Tasa Group |
Representatives of agencies and organizations visit and take photos at the Tasa booth. Photo: Tasa Group
According to a company representative, Vietbuild 2025 reinforces Tasa Group's leading role in shaping high-end tiling trends and expands connections with domestic and international partners and customers.
"Vietbuild is an opportunity for us to demonstrate innovation in design, products, and technology. We are committed to providing material solutions that suit the Vietnamese climate and aesthetic preferences," a company representative shared.
 |
A Tasa Group representative receives flowers and a thank you letter for being a main sponsor of the first Vietbuild 2025 Exhibition in TP HCM. Photo: Tasa Group |
A Tasa Group representative receives flowers and a thank you letter for being a main sponsor of the first Vietbuild 2025 Exhibition in TP HCM. Photo: Tasa Group
On the same day, Tasa Group hosted an appreciation ceremony for hundreds of domestic and international guests, including strategic distributors and long-term partners. The company representative stated that investing in Vietnamese market research, combined with modern technology and a skilled team, is the foundation for the brand's sustainable growth and enhanced position in the tile industry.
(Source: Tasa)
