Positioned as a comprehensive financial partner for priority customers, VPBank Diamond offers solutions ranging from deposits, certificates of deposit, and Super Sinh loi to various investment products. This ecosystem meets asset management needs at every stage, enabling customers to select asset allocation plans tailored to their personal financial goals.

Bonds are a key option for diversifying investment portfolios. VPBankS, a unit specializing in securities consulting and distribution, facilitates investment opportunities in bonds. Having operated for over three years, VPBankS has advised on numerous large-scale bond issuances, totaling 14.5 trillion VND in the first 9 months of 2025. The company aims to capture 18.5% of the non-bank corporate bond market share, targeting the second position in the overall market by 2030.

A VPBank specialist advises a customer. Photo: VPBank.

A VPBank representative noted that as asset sizes increase, investors' questions evolve beyond simply "where to invest for high returns." Instead, they focus on the larger challenge of how to allocate assets optimally, balancing growth expectations, cash flow, and risk tolerance. In this strategy, bonds are a viable option for portfolio diversification.

According to an ACBS report, the corporate bond market in QII/2026 reached approximately 1,458 trillion VND, equivalent to 11.3% of Vietnam's 2025 GDP, marking a 7% increase from the previous quarter. The Global Wealth Report, published by consulting firm Capgemini in 6/2026, also indicated that in 2025, the proportion of global millionaires' assets allocated to fixed-income investments like bonds rose from 18% to 20%, while cash holdings decreased from 26% to 24%.

"These figures indicate that investors consider bonds a key component in their asset allocation strategies, alongside other investment channels," the representative emphasized.

VPBank Diamond aims to provide solutions tailored to individual customer needs. Its team of relationship managers (RM) assists in identifying financial goals, risk tolerance, and long-term asset accumulation plans. Once customer needs are defined, VPBankS investment experts offer advice on products and investment directions that align with each individual's risk appetite.

"For priority customers, building a portfolio aligned with long-term financial goals is paramount. We aim to accompany customers in accessing information about suitable investment products, rather than solely focusing on a single yield indicator," the VPBank representative added.

Customers using VPBank Diamond services. Photo: VPBank Diamond.

Customers can access information through the advisory team or directly on the VPBank NEO platform. They also gain access to a financial services ecosystem exclusively designed for the priority customer segment.

Beyond investment solutions, VPBank Diamond provides exclusive privileges based on asset size and customer tier. These include access to premium airport lounges, preferential deposit interest rates, high credit card limits, and unique experiences through the 'Phong vi thuong luu' (Elite Lifestyle) program.

Through its comprehensive ecosystem of products, services, and financial consulting, VPBank Diamond aims to accompany customers throughout their journey of asset allocation, investment solution selection, and achieving financial goals at every stage.

(Source: VPBank)

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