The "best private bank Vietnam 2026" award criteria included: service quality, innovation capability, and sustainable development in wealth management.

VPBank Private received high acclaim for its holistic wealth advisory model, built on three pillars: specialized solutions, efficient transactions, and exclusive privileges. Each client benefits from a dedicated advisory team comprising: a relationship manager, an investment specialist, and a product specialist. This model aims to create financial solutions aligned with client goals and wealth development stages, rather than offering individual products.

VPBank received the "best private bank Vietnam 2026" award. Photo: VPBank

The bank stated its advisory capacity is developed through a network of collaborations with fund management companies and domestic and international consulting partners, alongside investment in expert training programs. Clients can access comprehensive wealth management solutions encompassing: investment, liquidity management, asset structure optimization, and cross-border financial needs.

A VPBank representative noted that as the high-net-worth client segment grows, private banking service demands are also evolving. Beyond investment solutions, clients are increasingly interested in long-term financial planning, family wealth management, and succession planning that adheres to international standards.

Consequently, in addition to its specialized products and services, VPBank Private developed a family banking model. This extends service value to family members, supporting the preservation and sustainable intergenerational transfer of assets.

The "harmony of essence - bonding love" workshop, organized by VPBank Private on Vietnam Family Day 2026. Photo: VPBank

Alongside financial solutions, VPBank Private has built a premium client service ecosystem, blending finance and lifestyle. This ecosystem includes: travel, resort, healthcare, and education programs, along with experiential activities such as the VPBank Private Legacy Cup, the "high-class taste" event series, and collaborations with international brands.

A notable feature of VPBank Private is the development of the VPBank Private Lounge as a space connecting finance, art, and culture. Through art exhibitions, art tours, art talks, and various interactions with artists, collectors, and cultural experts, VPBank Private offers clients distinct experiences, fostering shared values of creativity, heritage, and lifestyle.

A VPBank representative stated the award acknowledges its investment in developing private banking services to international standards, tailored to the needs of Vietnamese clients.

"We believe the value of private banking lies not in financial solutions, but in our ability to accompany clients on their journey to create, preserve, and transfer sustainable values for their families across generations", the representative stated.

Moving forward, VPBank Private will continue investing in advisory capabilities, expanding its partner ecosystem, and enhancing client experience. This aims to establish it as a trusted wealth management partner for Vietnam's elite, supporting their journey in building lasting legacies.

The Global Banking & Finance Awards are an annual recognition by Global Banking & Finance Review, honoring financial institutions for outstanding achievements in innovation, service quality, and sustainable development in the international market.

(Source: VPBank)