A representative from Yadea Vietnam stated that the back-to-school season is a busy time for the electric motorcycle market as families seek transportation for their children's schooling. During this period, the Chinese electric motorcycle brand is running its "Buy a Yadea - Hunt for iPhone 17" program nationwide, combined with a trade-in policy to encourage users to switch from gasoline to electric vehicles, promoting green mobility solutions.

An authorized Yadea electric motorcycle store. *Photo: Yadea*

The program runs until 30/9 for customers purchasing I8, I-Cute, X-Bull, X-Sky, Vekoo, Omee, and Ova models through authorized dealerships or official Yadea stores on TikTok Shop, Shopee, and Lazada. Participants have a 100% chance to receive a gift. The program is expected to award 20,000 prizes, including one Grand Prize of an iPhone 17 256GB, and other prizes such as: smartwatches, premium insulated bottles, and Yadea gift sets.

Yadea continues its program supporting users in transitioning from gasoline to Yadea electric motorcycles, offering up to 10 million VND in support, depending on the model and timing. According to many dealerships, the back-to-school season is a peak sales period and a time when parents thoroughly research products before making a purchase. While students often focus on design and user experience, parents prioritize criteria related to safety, durability, maintenance, and long-term operating costs.

Addressing these demands, Yadea developed a diverse product portfolio specifically for students, including models like the I8, I-Cute, X-Bull, X-Sky, Vekoo, Omee, and Ova. Many models feature gps, electronic fencing, motion alerts, and vehicle status tracking, allowing parents to manage the vehicle remotely and feel more secure when their children travel independently. Some versions integrate smart screens that support navigation, bluetooth connectivity, customizable interfaces, and driving modes.

Yadea electric motorcycle models come with an official warranty of up to two years (depending on the product and components) and free periodic maintenance at dealerships nationwide. According to Yadea Vietnam, with over 700 stores, users can easily access warranty, maintenance, and technical support services, enhancing the user experience and alleviating concerns about long-term operating costs.

Liu Jia, General Director of Yadea Vietnam, stated that the back-to-school season is a special milestone when many families choose the first vehicle for their children. "Yadea aims to accompany families from these initial journeys, through products suitable for Vietnamese people, reliable service, and an increasingly complete ecosystem, so that electric motorcycles become a familiar choice for millions of families on their path towards a green future", he said.

(*Source: Yadea Vietnam*)