According to WWW, based on statistics of their prevalence on social media, search volume, and purchases across global platforms, straw bags continue to be a craze. Their eco-friendliness and ease of use are key factors in their popularity. You can find them in local stores or online, ranging from 250,000 to 450,000 VND each. Photo: Instagram Phuong Khanh

Among the hottest bag trends, the East-West bag (a horizontal rectangular bag) can't be ignored. Popularized by Alaia, this design has been a hit since last year. Its compact yet spacious nature, minimalist style, and elegance are definite pluses.

They are suitable for both work and leisure.

Bowling bags gained popularity in 2022, thanks to endorsements by many fashion houses, including Miu Miu. This style remains a popular choice in the first half of this year, particularly among young Vietnamese.

The design is a staple on e-commerce sites in Vietnam, Thailand, Singapore, and China, with prices ranging from 350,000 to 1.2 million VND depending on the quality.

Woven leather bags—playfully dubbed "market baskets" by fashion insiders—have been trending in Vietnam and China for the past four months. Bottega Veneta is the leading brand behind this design's success, prompting many other brands to follow suit.

The woven style exudes a down-to-earth appeal, making it a favorite for many. To elevate the look, these bags can be paired with minimalist outfits.

With their flexible and soft form, slouchy bags are loved for their practicality. You can easily fold them in your car trunk or use them as a pillow without worrying about ruining their shape.

This bag style is perfect for women with a free-spirited and dynamic style.