Ambassador Marc Knapper visited the artists backstage during the afternoon rehearsal to offer encouragement. The presence of a high-ranking US diplomat at a Vietnamese music show in the US was a significant event. To commemorate the occasion, the performers presented Ambassador Knapper with gifts, including a shirt and a "Hello Brother" Las Vegas bandana.

Ambassador Marc Knapper at the rehearsal on the afternoon of 26/7. Photo: DatVietVAC

Ambassador Knapper praised the two concerts, held during the 30th anniversary of US-Vietnam diplomatic relations, emphasizing that music is a "common language" connecting the people of both countries. "The 'Hello Brother' concert in Las Vegas is not only culturally significant, but also demonstrates the importance of culture and entertainment in the US-Vietnam relationship," he said. Whether in Hanoi, Ho Chi Minh City, or the US, music strengthens the bonds between people.

That evening, Ambassador Knapper joined the audience, clapping along to the music with the 30 performers. At the end of the performance, he was seen shaking hands with HIEUTHUHAI, drawing cheers and applause from the audience.

The US ambassador shakes hands with HIEUTHUHAI. Photo: DatVietVAC

The two Las Vegas concerts mark a new step in bringing Vietnamese music to the world. PH Live at Planet Hollywood, a venue that has hosted Jennifer Lopez, Gwen Stefani, Christina Aguilera, and other stars, became a space connecting the performers with Vietnamese expats and international audiences. The organizers invested in high-quality sound and lighting systems, and a giant LED screen was erected outside the theater to promote the event.

Almost immediately after tickets went on sale, seats near the stage and standing areas sold out. On the nights of 26/7 and 27/7, the auditorium was packed, and thousands of lightsticks created a vibrant sea of light. The cheers and encouragement from fans further energized the performers.

The artists pose for a photo with the audience in the US. Photo: DatVietVAC

"Hello Brother" 2024 was created and produced by DatVietVAC. Launched in mid-2024, the show quickly became a cultural phenomenon, receiving over 18 billion views across digital platforms, consistently topping YouTube Trending, Spotify, and iTunes charts, and becoming a trending topic on social media.

"The two US concerts demonstrate the ability of Vietnamese music to transcend language and cultural barriers. With recognition from the US ambassador and positive audience feedback, the show proves that V-Pop has the potential to shine on the global stage. This is also an important stepping stone for our plan to expand the show internationally, while honoring the creativity and quality of Vietnamese artists," a representative of the production unit added.

Dong Ve

From last year to the present, the "Hello Brother" concert has held six concerts in Ho Chi Minh City and Hanoi. These concerts have been recognized for their scale, appeal, and social impact, ranking among the top 10 cultural, sports, and tourism events of 2024, as announced by the Ministry of Culture, Sports and Tourism. The show has also won numerous awards, including: Digital Phenomenon of the Year at the Vietnam iContent Awards 2024, the Golden Orchid Award, the Green Wave Award 2024, and Entertainment Phenomenon at the Star of the Year 2024.