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The Eternal River collection, presented on 15/9, marks La Pham’s third appearance at one of the world's four major fashion capitals, following London and Paris. |
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The garments draw inspiration from rivers influential to the designer’s childhood in Vietnam and Europe, including the Red River, and Switzerland's Aare and Limmat rivers. The imagery of water is conveyed through flowing silk drapes, pleats, and wave-like details. |
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The collection predominantly features shades of green and dark blue in varying intensities. |
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Eternal River emphasizes practicality, local spirit, and sustainable fashion. The designs utilize entirely "Made in Vietnam" materials, including Bao Loc silk, Pa Co brocade, Nga Son water hyacinth bags, and recycled handcrafted jewelry. |
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La Pham acknowledges that the concept of sustainable fashion is still relatively new in Vietnam, but remains committed to this direction. She admits the pressure of constantly innovating with traditional materials. "But that pressure is also an opportunity to create something unique for an international audience," she said. |
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A design blends femininity with a structured silhouette, suitable for both work and casual outings. |
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Several evening or vacation dresses incorporate asymmetrical designs. |
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A layered color-blocking technique in blue and green hues is showcased on a professional dress. |
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In addition to women's wear, the show also presented designs for men. All shirts are paired with Bermuda shorts. Compared to the women's line, the men's clothing features bolder, more relaxed cuts with a predominantly dark brown palette.
La Pham (real name Pham Ngoc Anh), 47, was born and raised in a family with a scientific research background in Hanoi. She lived, studied, and worked in environmental chemistry in Switzerland for 20 years. In 2016, she left her scientific research career and returned to Vietnam to establish her own fashion brand. Her designs showcase traditional cultural elements like brocade and silk.
Y Ly
Photo: Savenok.