Ford concluded 2025 with total sales of 50,450 vehicles, encompassing both passenger and commercial segments. This represents a 19,6% growth over the 42,175 units sold in 2024, according to a sales report from the Vietnam Automobile Manufacturers' Association (VAMA). In the ranking of automakers in the Vietnamese market, Ford secured 4th place, following VinFast with 175,099 vehicles, Toyota with 71,954 vehicles, and Hyundai with 53,229 vehicles.

Ford's success in 2025 was largely driven by the strong performance of its three top-selling models. The Ranger maintained its position as the "pickup king," while the Everest dominated sales in the D-segment SUV category. The Territory, a C-segment SUV, ranked only behind the Mazda CX-5 in its segment. In addition to these three models, Ford also sold the Transit commercial van, the Explorer (which was discontinued in July), and the Mustang Mach-E electric vehicle.

The Ranger was Ford's best-selling vehicle in Vietnam in 2025, with 18,692 units sold. This marked a 6,8% increase from the 17,508 units sold in 2024. The Everest, a D-segment SUV, secured second place with a total of 13,056 deliveries, showing a 20,4% increase over the previous year. The Territory ranked third with 12,786 units sold, also recording the strongest growth among Ford's lineup at 57,4% compared to 2024.

Graphics: Viet Chung

In the latter half of the lineup, the Transit commercial van sold 5,761 units, an increase of 14,9% compared to 5,012 units in 2024. The Explorer saw only 133 deliveries in the first half of 2025, as its sales were discontinued in July. The Mustang Mach-E sports electric vehicle sold 22 units since its launch in August.

Luong Dung