On 26/7, the Japanese restaurant brand Tohoku opened its first branch in Hanoi. The event featured live tuna filleting, teppanyaki performances, restaurant tours, and guest interactions.

The investor and shareholders cut the ribbon for the branch opening. Photo: Tohoku

According to a restaurant representative, Tohoku Hanoi is positioned as the flagship branch, embodying all the core values the brand pursues. This branch represents Tohoku's most substantial investment within its chain, with a comprehensive approach to architecture, space, operations, and service experience, designed to establish a flagship restaurant embodying the Japanese spirit.

"We meticulously researched and perfected every detail, aiming to deliver a consistent experience that aligns with the brand's long-term development strategy," a Tohoku representative stated.

The launch of this flagship branch in Hanoi marks a strategic milestone in Tohoku's growth, underscoring its long-term investment commitment, enhancing customer experience, and steadily building its brand presence in the Vietnamese market.

The chef filleted a 150 kg tuna live at the opening event and flagship restaurant announcement. Photo: Tohoku

The restaurant's space at 75 Tran Thai Tong draws inspiration from Japan's Tohoku region, embodying a contemporary spirit and the minimalist beauty of artistic details. Translucent concrete panels create striking visual effects, allowing light to filter through their intricate patterns, evoking a sense of both tranquility and wonder.

Handcrafted lacquer art, from ceilings and walls to tabletops and finishing touches, creates a seamless connection between traditional East Asian cultural values and modern architecture. According to the brand representative, every detail in the restaurant is treated as a work of art, elevating the dining experience.

The restaurant space features lacquer art and translucent concrete panels. Photo: Tohoku

Beyond the general dining area, Tohoku at 75 Tran Thai Tong also features a system of elegantly designed VIP rooms, catering to diverse needs for client hosting, partner meetings, family celebrations, or private gatherings.

These private rooms offer flexible capacities, accommodating from six to 36 guests, ensuring utmost privacy and professional service for important receptions.

The VIP room space is suitable for private dining. Photo: Tohoku

In addition to the ambiance, Tohoku focuses on the culinary experience. The restaurant offers a diverse menu, featuring fresh sushi, high-quality sashimi, and refined cooked dishes with balanced flavors to suit various palates.

Each dish uses carefully selected ingredients, from familiar to premium, all adhering to strict preservation processes to ensure peak freshness.

(Source: Tohoku Japanese Restaurant)

Tohoku Japanese Restaurant - Premium Japanese restaurant chain branches include:

Branch in Nghe An: 57 V.I. Le-Nin street, Vinh Phu ward, Nghe An.

Branch in Hai Phong: Lot 28A, Le Hong Phong street, Gia Vien ward, Hai Phong City.

Branch in Ho Chi Minh City: B3 (27A-27C) Vincom Dong Khoi, 72 Le Thanh Ton, Sai Gon ward.

Branch in Hanoi: 75 Tran Thai Tong, Cau Giay ward, Hanoi.