The series begins in Can Tho on 11/7 at Ninh Kieu pedestrian street, featuring artists such as Phap Kieu, Nguyen Dinh Vu, Anh Sang AZA, Jaysonlei, DJ Glow D, MC Quoc Bao, MC Hype BKEY, and Fox Band. The Da Nang event follows on 25/7 at Dragon Bridge Park, with performances by S.T Son Thach, Bui Cong Nam, and MAYDAYs, among others.

For the Can Tho event, audiences can register for free tickets from 30/6 to 7/7 via CTicket.vn. Each account is limited to two tickets, with each ticket granting entry to one person.

Beyond Can Tho and Da Nang, the series plans to visit Dong Thap on 10/10, coinciding with the VPBank Dat Sen Hong Music Marathon 2026.

Artists performing at the Can Tho music night on 11/7. *Photo: VPBank*

Under the theme "Harmonize with the community - Live full emotions", VPBank designed this event series to connect communities through music, culture, and interactive activities. Each stop will highlight the unique characteristics of its locality. The music nights will feature popular artists while also providing a platform for local bands, artists, and young talents, fostering a blend of contemporary music with indigenous culture.

VPBank states that the series also commemorates its 33-year anniversary, carrying the message "Resonating prosperity". It continues the bank's long-standing commitment to fostering "Community prosperity".

This initiative builds on the success of previous VPBank community events, including the Music Night Run in Can Tho in 2024 and VPBank Prime Night in Dong Thap in 2025. These programs consistently drew large crowds, creating shared experiences that blended music, culture, and community engagement.

In conjunction with the music nights, VPBank is running the "VPBank is here, open your 'words' now" program. This initiative offers experiential activities and financial consultations through booths in shopping malls and bus tours across various streets in Can Tho and Da Nang. According to the bank, integrating cultural events with service experiences helps broaden customer access in these regions.

A VPBank representative emphasized the bank's vision: "Through the event series, we aim to bring new experiences to the community, contributing to improving the quality of spiritual life and building positive values in localities."

(Source: VPBank)