The electronic ovulation test kit segment is projected to be the fastest-growing, with a compound annual growth rate (CAGR) of 7% from 2023 to 2030, according to a 2023 report by Grand View Research. The Journal of Obstetrics & Gynecology also highlights that integrating digital technology, artificial intelligence (AI), and cloud storage can enhance personalization and improve health tracking accuracy.

The Eveline Care electronic ovulation test kit helps pinpoint the exact time of ovulation. Photo: TMSC Vietnam

Eveline Care was recognized as the "Best Technology Product for Pregnant Mothers and Babies" at the Consumer Electronics Show (CES) in the U.S. in 2018. According to a brand representative, the test kit and its accompanying application form the Eveline Care ovulation tracking system, which monitors luteinizing hormone (LH) levels in urine to determine ovulation at home.

LH levels are measured using PixoTech light sensor technology, enabling a phone's camera to analyze LH concentration on the test strip. Results are quickly and visually reported through the Eveline Care application, categorized into three levels: "low," "high," and "peak," indicating the probability of conception.

The application automatically collects results from each test, creating a health tracking history with specific charts and data. This provides users with detailed reports, according to the brand representative.

Based on test results and initial user input, the AI system analyzes health status and accurately predicts ovulation. "This solution directly assesses LH levels at each stage, improving the prediction of the ideal conception window, especially for individuals with hormonal issues or polycystic ovary syndrome (PCOS) that affect the ovulation cycle," a company representative stated.

The application provides detailed reports of LH hormone test results directly on the phone. Photo: TMSC Vietnam

Beyond reading test lines, Eveline Care offers a feature to connect users with obstetricians and health specialists. When granted permission, these experts can access patient profiles to thoroughly assess ovulation timing and provide specific advice for improving pre-pregnancy health.

A company representative added that integrating the testing and health assessment process into one system aims to provide users with an optimal experience. This also helps eliminate subjective errors associated with interpreting faint lines on traditional test strips, yielding more detailed results.

The application supports tracking and increases the accuracy of ovulation time prediction. Photo: TMSC Vietnam

"The product is designed for individuals who actively manage their reproductive health and families hoping to conceive soon," the representative noted.

Currently, the Eveline Care electronic ovulation test kit is exclusively distributed in Vietnam by TMSC Vietnam Medical Technology Co., Ltd.

Dong Ve